Answer
This example that you show is 100% real paper.
So you need to talk with printing house what paper you can use and prepare design for this paper.
You can print some paper texture on normal paper, but it will be not so realistic in my opinion and choosing other paper is better way 🙂
Example:
http://www.blog.blushpublishing.co.uk/tag/business-card/page/2/
Attribution
Source : Link , Question Author : David , Answer Author : Sebastian Zarnowski