Can anyone offer some advice on the relationship between design and business goals?

I am designing a one page site, and I need to go back to basics and learn about how to translate business aims into a homepage design. Can anyone offer some advice on the relationship between design and business goals? E.g. Where I should put the call to action in a responsive design. Answer Obviously … Read more

InDesign: should a baseline grid be used for 190-page magazine?

I’ve always used a baseline grid until now for magazines up to 90 pages, but this magazine will be around 190 pages – it is more like a book – so do I need to make it with text aligned to baseline grid? Which option is more professional and what method is used for creating … Read more

How do I layout small pages on a large print sheet?

This is a follow-up to my previous question, where I used “step and repeat” to arrange several identical “postcards” on an A4 sheet side-by-side, to be cut after printing. See attached example. Now to keep these smaller postcards identical, I was advised to use master pages of postcard size instead of step-and-repeat on an A4 … Read more

How to use Illustrator to Create DIN A4, six-sided folder-flyer?

I’m not sure how to know which space I need to set a document in Adobe Illustrator CS5 when I want to create a six-sided DIN A4 folder-flyer. Is there a template somewhere out there that I can use? Or how can I configure the document so that the flyer will be I want to … Read more