Given an opinion is the only answer there can be, I’ll type an answer and not a comment.
The word nine has no special significance, that I can see, and is too faint
For me the pink “nine” is much to faint, and both because of the opacity, and maybe the colour, I hardly notice it at all.
I see no special significance concerning the word “nine” to the brand, so I see no reason why it should be in pink.
I also find the cursive lettering very light (in weight), lacking in impact and legibility – How will this mark stand up to smaller renderings… Facebook icons etc?
The descender on the “y” visually clashes with the tagline as well I think.
Source : Link , Question Author : Krii , Answer Author : mayersdesign