So I have a client right now which is asking me to include a second logo on the website’s header. I am no graphic designer but I feel this is so wrong.
The second logo is for one of the projects the company has.
Background. The company is into palm oil extraction and exportation. As of 2015 they need to be compliant with certain environmental guidelines and certifications. I guess this is why they want that second logo on the header, since the project is about Clean Energy Generation and is a big plus with stockholders and industry.
They are asking me to make a second header in which I am supposed to place both logos, and keep the actual image header below.
How can I make this work? This feels so wrong to me from a marketing and UX perspective.
site: acey desa.com (Just concatenate the parts of the url, I dont want it showing on google results)
EDIT
I am including both logos. The first one is the company’s logo and the second one is the logo of the Clean Energy Project. My question is if this is wrong. Wouldnt this confuse users?
Answer
What’s hard with these 2 logos is how they have the a similar shape.
What I often do for that kind of project where there’s a primary logo and a secondary one is making sure the emphasis is added to the primary one, and then I put the second in a position to make it look more like a badge.
For these 2 logos that have a round shape, I think it helps a lot to modify the shape of the second smaller logo.
For example, adding the smaller logo on some kind of ribbon to destroy that kind of similarity with the 2 shapes:
If you ever need to add another logo, you can create another small ribbon or add it to the same one.
Or changing the outside shape of the second logo to cut that roundness of the circle shape:
Attribution
Source : Link , Question Author : Fermin Arellano , Answer Author : go-junta